Canadian Family-Owned Brand

Built by Athletes. Fuelled by Maple.

GRYND is a Canadian sports nutrition brand based in Western Canada. We make organic energy waffles and natural endurance butter for athletes who train hard and refuse to settle for artificial fuel.
Based in Western Canada
150+ Canadian Retailers
50,000+ Athletes Fuelled
Family Owned and Operated

Why We Built GRYND.

GRYND started because we wanted better fuel for ourselves. We grew up in Western Canada around competitive sport — hockey, running, cycling, baseball. We lived the reality of trying to fuel properly with options that either tasted bad, sat poorly on the stomach, or led to a crash at the worst possible time. We wanted clean Canadian sports nutrition that actually worked. So we built it. GRYND is based in Calgary, Alberta and West Kelowna, British Columbia. Our organic energy waffles are made in Norwich, Ontario by a Dutch family using a traditional stroopwafel recipe built on generations of craft. We use Canadian maple syrup, organic ingredients, and nothing your body won't recognise. No artificial sweeteners. No synthetic junk. Just real food that performs when you need it most.

Your Greatness is in the Grynd.

— The GRYND Team

GRYND by the Numbers

50,000+

Canadian athletes fuelled in training and competition

150+

Canadian retailers carrying GRYND products

2

Years of building clean Canadian sports nutrition from the ground up

What We Make.

Every GRYND product is built around the same principle — real food ingredients your body recognises, in a format that works during real training.

Organic Energy Waffles.

Five maple syrup flavours including two certified gluten-free options. Fast-acting clean carbohydrates for training and game day. Made in Norwich, Ontario with Canadian maple syrup.

Shop Energy Waffles

Natural Endurance Butter.

Peanuts, honey, chocolate, and MCT oil. Dense natural calories for long efforts and hard training days. Available in 32g single serve and 125g resealable pouch.

Shop Endurance Butter

Coming Soon — Maple Energy Gel.

A maple syrup-based energy gel made with clean Canadian ingredients. The natural alternative to synthetic gels. Coming soon.

Join the Waitlist

What We Stand For

Made in Canada

Born in Western Canada. Made in Ontario. Sold across the country. Every product is rooted in Canadian ingredients and Canadian craft.

Clean Ingredients Only

We use organic ingredients, Canadian maple syrup, and nothing artificial. Read our labels — you will recognise every single ingredient.

Built for Real Training

Not a kitchen counter snack. GRYND products are designed to perform during runs, rides, games, and hard sessions.

Community First

We work with Canadian run clubs, hockey teams, cycling groups, and retailers who share our belief that athletes deserve better fuel.

Find GRYND Near You

GRYND organic energy waffles and endurance butter are available in 150+ Canadian retailers including run specialty stores, hockey shops, and sports retailers across British Columbia and Alberta.
Front Runners logo
Logo of Strides Running Store Inc.
Source for Sports logo on a white background
Regina Pats logo

We Are Just Getting Started.

Over the next few years our goal is to make GRYND a true one-stop shop for Canadian athletes. Energy waffles and endurance butter are just the beginning. A maple syrup energy gel is coming soon — and that is just the first of many. Before, during, and after energy. Trail snacks. Protein. Hydration. Everything you need to train consistently and perform at your best. All made in Canada. All clean.

Ready to Fuel Better?

Start with a bundle and find your favourite flavours. Clean Canadian fuel for every training session, game day, and long effort. No artificial anything. Made in Canada. Delivered to your door.